The Virginian-Pilot's
Reach vs. Other Media
 
   

 

Reach with one ad Reach %
Sunday Pilot 434,340 54%
Daily Pilot 339,918 42%
WVEC TV M-F 5-7 pm 76,477 10%
WAVY TV M-F 5-7 pm  47,313 6%
WTKR TV M-F 5-7 pm 24,067 3%
USA Network M-F 8-11 pm 13,268 2%
WGH FM M-F 6-10 am 9,930 1%
WKUS FM M-F 6-10 am 9,139 1%
WNOR FM M-F 6-10 am 8,140 1%
WOWI FM M-F 6-10 am 6,579 1%

Source: Scarborough 2009, Rel. 1